Amadeus
Amadeus technology powers the global travel and tourism industry. As a proud agency of record in the Amadeus Global Partner Network, we've crafted campaigns, web and video collateral, and delivered thousands of creative assets for teams across the business for its global footprint.
Disciplines
- Brand guidelines
- Brand identity
- Brand positioning
- Digital communications
- Packaging
- Printed communications
- Website
Overview
Amadeus technology powers the global travel and tourism industry. With a market cap of $24.6 billion, Amadeus ITGroup (AMS.MC) the company is a global leader in travel technology, providing the critical infrastructure that connects travel providers with travel sellers, airlines with passengers and the hyper-connected traveller with the workld. Headquartered in Madrid, Spain, it is best known for operating the world’s largest Global Distribution System (GDS).
With audiences including travel agents, airlines, corporates and hotels in every corner of the globe, every Amadeus brief is different.
The Solution
So far, we have developed over 50 impactful and creative campaigns for Amadeus, providing reasons to notice, believe and act, wherever you are in the world.
Outcomes
A complete refresh of the organisation’s positioning, identity, strategic and tactical execution, rolling out the new brand across all assets and channels.
Early brought fresh thinking and a new creative approach to Amadeus’ Beyond Air campaign.
The team made great efforts to truly understand the strategic problem and
delivered a campaign that provided a highly creative solution to engage a diverse set of customer profiles in our marketplace.
The Beyond Air campaign has been extremely well received by the market as a result.
